Don Kirkpatrick

Don Kirkpatrick has over 40 years of experience as a content strategist and editor. He is the head of content strategy at Trustworthy, where he leads the company’s editorial direction and content systems. 

With a deep background in storytelling, data-driven content strategy, and UX writing, Don ensures Trustworthy’s content inspires confidence, drives clarity, and helps families navigate life’s important moments.

Before joining Trustworthy, Don led content teams at NerdWallet and Microsoft, where he helped shape content experiences used by millions. He brings a blend of editorial rigor and product thinking, making him a trusted partner across design, marketing, and engineering teams.

Don earned a journalism degree from Western Washington University and began his career as an editor at The Seattle Times, The Arizona Republic, The Sacramento Union, and other newspapers.